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A 3-part workbook series for private practice owners who want more bookings, less guesswork, and a simple, mission-aligned marketing system. You’re great at helping people but you never signed up to be a marketer.
What you need isn’t more hustle.
You need a simple system that actually works and doesn’t burn you out.
Mission-Focused Marketing: The Workbook Series
A guided system to help you go from scattered → clear → booked.
Get clear on who you help, what you offer, and how to talk about it. This step is the foundation of all your marketing so that the right people recognize your value and book your services.
What’s inside:
✅ Get clear on “who you help” without feeling boxed in
✅ Understand the transformation you create and how to talk about it
✅ Create a “who I serve” statement you can use on your site, socials, and directories.
PART TWO:
Build Your Traffic Channels.
Sign up below and get an early-adopter discount.
Outcome:
Turn your clarity into visibility. Know where to show up, how to drive attention, and what to prioritize.
What’s inside:
✅ Simple traffic strategy framework
✅ Platform picker (based on energy + goals)
✅ Referral, directory, and SEO basics
✅ Visibility map to build predictable traffic
PART THREE:
Create Your Content Engine
Sign up below and get an early-adopter discount.
Outcome:
Build a low-effort content system that helps people remember you and book when they’re ready.
What’s inside:
✅ Evergreen content frameworks
✅ Reuse + repurpose templates
✅ Stay top-of-mind without daily posting
Want Parts 2 & 3?
About the Creator
Created by Jessica Mooney, founder of Marketing Therapy
Jessica helps mental health specialist and private practice owners market their work in a way that feels honest, doable, and aligned. This series distills her proven frameworks into action-ready tools for real-world results especially if you're under-booked or on the edge of burnout.
Jessica has over 15+ years of marketing & website development experience. She favors work that creates community building through design, videography, social media, digital storytelling, and public relation.
FAQs
Q: Can I just buy Part 1?
A: Yes, it’s fully standalone and a powerful first step to help you get clear on who you serve and the type of message your should use. This can then be applied to your bio, website, and advertising. Without this step you might be spending more money and time then you need to on your communications and promotions.
Q: How will I know when Parts 2 & 3 are live?
A: Join the waitlist and you’ll be the first to know. Waitlisters also get bonus offers and early access pricing.
Q: Is this only for therapists?
It’s designed for mental health specialist running small private practices to large mental health organizations and is helpful for counselors, coaches, and wellness professionals.

